ColourPop BFF Mascara Black on Black displayed open, wand upright showing dense bristle brush, with a bold black swatch behind; sleek black tube reads Volumizing Mascara and cap features white heart, star, and smiley icons. Lashes transforming - after frame shows longer, thicker, jet‑black lashes versus natural before - achieved with ColourPop BFF Mascara in Black on Black, illustrating dramatic length, volume, and curl in a close-up eye comparison. Defined black lashes coated with ColourPop BFF Mascara in Black on Black, fanning a blue‑gray eye framed by bold graphic double‑wing eyeliner; close‑up beauty shot showcasing clump‑free length and volume. Black on Black BFF Mascara coats and separates lashes on a grey eye, paired with metallic gold eyeliner and a natural brow, highlighting the deep black finish of ColourPop BFF Mascara. ColourPop BFF Mascara wands in multiple bold shades lined up on a lavender background with hearts and stars, highlighting the Brownie Points brown mascara as a cruelty-free volumizing Colourpop mascara option for everyday wear. ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black. ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.
ColourPop BFF Mascara Black on Black displayed open, wand upright showing dense bristle brush, with a bold black swatch behind; sleek black tube reads Volumizing Mascara and cap features white heart, star, and smiley icons.
 Lashes transforming - after frame shows longer, thicker, jet‑black lashes versus natural before - achieved with ColourPop BFF Mascara in Black on Black, illustrating dramatic length, volume, and curl in a close-up eye comparison.
 Defined black lashes coated with ColourPop BFF Mascara in Black on Black, fanning a blue‑gray eye framed by bold graphic double‑wing eyeliner; close‑up beauty shot showcasing clump‑free length and volume.
 Black on Black BFF Mascara coats and separates lashes on a grey eye, paired with metallic gold eyeliner and a natural brow, highlighting the deep black finish of ColourPop BFF Mascara.
 ColourPop BFF Mascara wands in multiple bold shades lined up on a lavender background with hearts and stars, highlighting the Brownie Points brown mascara as a cruelty-free volumizing Colourpop mascara option for everyday wear.
 ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black.
 ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.
ColourPop BFF Mascara Black on Black displayed open, wand upright showing dense bristle brush, with a bold black swatch behind; sleek black tube reads Volumizing Mascara and cap features white heart, star, and smiley icons. Lashes transforming - after frame shows longer, thicker, jet‑black lashes versus natural before - achieved with ColourPop BFF Mascara in Black on Black, illustrating dramatic length, volume, and curl in a close-up eye comparison.
 Defined black lashes coated with ColourPop BFF Mascara in Black on Black, fanning a blue‑gray eye framed by bold graphic double‑wing eyeliner; close‑up beauty shot showcasing clump‑free length and volume.
 Black on Black BFF Mascara coats and separates lashes on a grey eye, paired with metallic gold eyeliner and a natural brow, highlighting the deep black finish of ColourPop BFF Mascara.
 ColourPop BFF Mascara wands in multiple bold shades lined up on a lavender background with hearts and stars, highlighting the Brownie Points brown mascara as a cruelty-free volumizing Colourpop mascara option for everyday wear.
 ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black.
 ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.

BFF Mascara

Black on Black

4.5
Rated 4.5 out of 5 stars
2,871 Reviews

Color: Black on BlackBlack

🐰 Cruelty-free
πŸ’— Volumizing
🎨 Ultra-pigmented
🍦 Super creamy
πŸ’Œ Long-lasting
❀️ Matte finish

review

4.5
Rated 4.5 out of 5 stars
Based on 2,871 reviews
90%would recommend these products
Reviews Summary
Customers say this colored mascara delivers vibrant, pigmented color that truly shows up on lashes. The formula applies smoothly without clumping and layers well, with many praising how the bold shadesβ€”green, blue, pink, purple, and redβ€”make their eyes pop and draw compliments. Users appreciate the range of unique colors that are hard to find elsewhere. Some note the applicator works well for reaching inner lashes, while a few mention the formula can be slightly drying or the brush occasionally deposits excess product. Overall, customers love the fun color payoff and quality formula for everyday wear and special occasions.
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2,871 reviews
  • MC S.
    Verified Buyer
    Reviewing
    Blue Ya Mind
    I recommend this product
    Rated 5 out of 5 stars
    11/9/26
    Love! Love this blue mascara!

    Gets my lashes long and full! The blue just like pictured very vibrant! This is my 2nd time buying this!

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  • Mary O.
    Verified Buyer
    Reviewing
    Wine O'Clock
    I do not recommend this product
    Rated 1 out of 5 stars
    11/8/26
    Dried out and a waste of money

    Arrived completely dried out and clumped. Can’t get a swingle pump of mascara on my lashes.

    Incentivized review
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    ColourPop
    11/9/26

    Oh no! Our customer care will be reaching out to you about this soon!

  • Morgane S.
    Verified Buyer
    Reviewing
    Left on Red
    I recommend this product
    Rated 4 out of 5 stars
    11/5/26
    Beautiful colour

    The colour is amazing, but I find it a bit difficult to completely show up

    Incentivized review
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  • Brianna B.
    Verified Buyer
    Reviewing
    Wine O'Clock
    I recommend this product
    Rated 4 out of 5 stars
    10/26/26
    sooo cute, clumps a little

    its really cute i love the red, but it is a wee but clumpy, but i used a lash comb and it worked just fine

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  • Michelle H.
    Verified Buyer
    Reviewing
    Black on Black
    I recommend this product
    Rated 5 out of 5 stars
    10/24/26
    Best mascara

    Love this mascara gives a amazing volume and looks amazing

    Incentivized review
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